welcome to
Run Legacy
Run Legacy
run legacy promotes sustainable business practice and with our brand partners ensure we’re delivering transparency on product and brand sustainability.
run legacy
Born from curiosity. Sparked by frustration.
We love running in nature — but the industry we love? It’s not as clean as the trails we run.
Run Legacy exists to change that.
We shine a light. Ask the hard questions.
Lift the lid on performance and sustainability — and demand both.
We partner with brands who give a damn. Who want to do better.
Together, we push for progress — honest, transparent, and real.
We’re not perfect. We’re not preachy.
But we are here to disrupt, rebuild, and rethink what running can stand for.
Less greenwashing. More truth.
Less guilt. More good.
For the runners. For the planet. For the legacy we leave behind.
We’ve teamed up with Compare Ethics, — sustainability is their lane, running is ours. Together, we bring insight, challenge, and accountability to an industry that needs all three. It’s a true partnership: shared purpose, different strengths, one goal.
Change. For real.
RUN LEGACY HAS BEEN A PROJECT IN THE MAKING FOR A FEW YEARS
We intend to disrupt and repair as best we can, the damage our industry has on the planet.
WHO WE ARE
Ben Lee
CO-FOUNDER
I’m Ben - runner, triathlete, and founder of Run Legacy.
Performance drives me. So does purpose. I believe the future of sport depends on how we treat the planet we play on.
Over the last 20 years, I fostered an enviable community in Run 4 It - winning customer service awards year on year. And continued that momentum into launching brands into the U.K. such as COROS, Topo Athletic and Compressport.
I’ve never been satisfied with the first answer — curiosity keeps me moving. Sometimes it’s not the answer that’s missing, it’s the question that needs changing.
Run Legacy was built on a simple truth: we can’t keep taking without giving back. The running industry can change — and we’re here to prove it.
This is about more than kit. It’s about shifting mindsets.
We’re not here to tick boxes. We’re here to make a difference.
PAUL HEYWOOD
CO-FOUNDER
I'm Paul - I run. I write. I build brands that feel something.
Strategist by trade, storyteller by instinct.
From global giants to indie game-changers — I shape meaning, movement, and momentum. (and I love a bit of alliteration…)
I’ve spent over two decades helping global and independent brands find their voice and make meaningful noise — from the track-inspired performance of adidas, PUMA & Saucony to the purposeful ethos of VEJA.
Whether I’m crafting brand platforms, shaping content strategy, or leading teams through change, I bring a mix of calm curiosity, creative grit, and commercial edge.
Words are my craft. Running is my rhythm. And somewhere between sea and land is where I dream big, think clearly, and return with ideas that move people.
I partner with people & brands who give a damn — about what they do, how they show up, and who they serve.
work with us
If you share our vision and the idea of working with Run Legacy excites you, please send us a message on the form below and we will come back to you.